Issue #12 (part 2)

Dear Burrus Inc. Employees,

I am writing this message to restate the company's policies regarding written communication with customers. Although text messaging and the style used in text messages has become ever popular lately, please refrain yourself from sending customers informal text messages. We strive to look professional to our customers, and as easy as text messaging is, it is not appropriate for the style of communication we wish to use. As always, watch what you say to customers so as to not anger or disappoint them. If you have any questions regarding this or any other issue, feel free to contact me.

Thanks,
Mark Burrus

Issue 12

I think Mr Busicks story is very unique. He sold an already successful software company to enter an industry he was not guaranteed to give him the same amount of success. Also, initially his new business was not going as planned, just like most new bossinesses, but he stuck with it and made improvements to his business and it eventually became a successful one. This story is prime example of how the being a successful entrepreneur doesn't just happen over night.

I myself would probably never be an entrepreneur unless i had disposable income to do so. I feel there are too many risks involved and statistics show that you are probably headed for failure. I is a profession that would be too stressful for my liking.

Issue #12

I found the article about Brian Busick's story about starting up the private schools meal program very interesting. It was awesome to see how all his experienced from schooling, jobs, and experiences all came together to make him a succesful entrepreneur. I also found it impressive how his early career had very little to do with the company he would eventually create. Entrepreneur a strong desire to do something and be willing to take risks, which were qualities that Busick obviously had. He took many risks in his story, including becoming the owner of a succesful software company and selling it to enter the restaruant market, which eventually evolved into him starting his own business making meals for public schools. During the early years of his company, he made less than $40,000 anually, but after improving his business plan and quality of product, he earned upwards of $1,000,000 anually. I personally would never become an entrepreneur because I am not a big risk taker, but anyone interested in starting a business would learn a lot from Busick's story.

Issue # 10

McDonalds is a well known brand and will always be. Putting healthy options on the menu would not change what Mcdonalds is known for. What it comes down to is the patrons at mcdonalds. They want their burgers and french fries. People that enjoy mcdonalds and made it what it is today because of what is on the the menu. Now adding televisions and lounge chairs will make it more of a hang out spot but they will still be eating a big mac while watching CNN and relaxing in a comfortable chair. McDonalds will never take the things that make them successful off the menu.

Resume

The job I chose to create a resume and cover letter for was a position at the Kansas Humane Society. That is not what I want to do in the future but it is something that is important to me. I am an animal lover and enjoy going to the Humane Society to see the rescued animals there. I found the job posting on craigslist while searching for something to make a cover letter for. The Humane Society seemed interesting so that is why I chose it. I am going to school for Accounting and who knows, maybe I'll be working for an animal shelter as an accountant.

Issue # 12

To Employees of Dunder Mifflin,

The use of written communication in the business setting has not been up to par in this company. We will not tolerate abbreviating words when spelling it out is much more business effective. We need clients to take us seriously and not perceive us as high school students who do not have time enough for them to write a full sentence. Clients are our main priority and we have all the time in the world. If you cannot seem to grasp this concept, your phone has another function other than texting. Dial their number and talk to them, it is much more personal and lets them know that Dunder Mifflin is there for them.

If you have any questions feel free to call anytime.

Last Post (12-7-2010)

1) I think this is a great story to read, and I have nothing but respect for someone who has this kind of work ethis. I also have some entrepreneurial aspirations. I am trying to get into law schol and would love to be a practicin lawyer someday. I also work as hard as I possibly can, and I truely believe hard work and dedication breads success.

2) Some of the skills that Mr. Busick needed to have to accomplish what he has in his life might include the skills to see an area that needed to upgraded and then to provide that need. However he would not be a success if he didn't do this in a way to make both sides very happy and satisfied.

3) I have actually worked in a restaurant before and know that verbal communication is a vital part to being successful, as is the case with many companies. The writing aspect may factor in if/when the person who is in charge needs to address their employees in any type of written communication.

4) I think that giving children healthier options is a huge key in solving this nations problem with obesity. The children in America have been facing obesity at much younger ages and it seems to only be getting worse. The only way to stop this problem is to give them healthy alternatives, as well as teach them about nutrition.

5) I feel that it is important for everyone to try to use the English language to the best of their abilities at all times. It is unfortunate that not everyone shares this same feeling. The best way to show our customers that we have the ability to help them is to show them that we are able to communicate with them very effectively. This goes for anyone who has the chance to come into contact with a customer or potential cdustomer. It is crucial to the company to treat every customer with the respect and dignity that they deserve. I trust that everyone has the ability to do this and will try to do this in the future.